Lets see what happens, eh?
April 3, 2009
Well, today, we did it. We took a big step in trying to move this business forward. We posted our business plan online in a public forum for all to see.
There are a few reasons for doing this. The first is to expand our reach to potential investors out there.
The second is that we have been looking at this thing for so long that it can’t hurt to get a few extra sets of eyes on it, maybe to expose some weaknesses in the plan or the presentation itself.
Third, maybe a stretch, but maybe someone can use our ideas as inspiration within the bike industry or something they are passionate about. And lastly, open up the conversation about opensourcing business plans.
Regarding the presentation – we do know it is wordy and involved and a long read, but we figure if someone is going to pony up 80k, we better make sure most of their questions are answered.
We will be posting a PowerPoint presentation within the next week that basically encompasses the summary for an easier/quicker lead in.
After kicking around an opensource BP for a few months, we got a message from a friend linking us to blogmaverick.com – that really sealed it for us, we were gojng to make it public, but where?
On Mr. Cuban’s blog, he listed specific rules that at first seemed impossible for us to consider – specifically to be cash flow positive in 60 days and profitable within 90 days. He even acknowledged that it would be difficult for a start-up to meet his criteria. And given our large upfront expenses to pay vendors, 30 day delivery time from Asia and retailers expecting 45 – 60 day terms, we knew it would be impossible for us to meet this criteria.
BUT….we knew that selling on-line direct-to-consumer was going to be at least a part of our sales plan. So we started to monkey around with numbers and dates and got close. Further refining and choosing the right product to start launch with, got us there.
We have already posted our link to slideshare on Twitter and Linkedin and will be posting to blogmaverick this weekend, hoping its not too late and hoping to catch Mr. Cuban’s attention.
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